Kendrick Lamar has been tapped to perform as the headliner of the 2025 Apple Music Super Bowl LIX Halftime Show in New Orleans in February.
Source: XXLMag
Kendrick Lamar will perform as the headliner of the Apple Music Super Bowl LIX Halftime Show at The Caesars Superdome in New Orleans on Feb. 9, 2025. On Sunday (Sept. 8), K-Dot hopped on his Instagram page to post a video of himself formally announcing that he will perform at the 2025 Super Bowl in February.
“You know there’s only one opportunity to win the championship. No round twos,” the Compton rhymer said in the clip, which can be viewed below.
Kendrick’s Super Bowl Halftime performance will hold a special place in hip-hop history, as he’ll become the first solo rapper to headline the event after The Black Eyed Peas did it as a group at Super Bowl XLV in 2011.
“Rap music is still the most impactful genre to date. And I’ll be there to remind the world why. They got the right one,” said Kung Fu Kenny in a press statement.
Jay-Z, whose Roc Nation company is co-producing the halftime show, added: “Kendrick Lamar is truly a once-in-a-generation artist and performer. His deep love for hip-hop and culture informs his artistic vision. He has an unparalleled ability to define and influence culture globally. Kendrick’s work transcends music, and his impact will be felt for years to come.”
Hov’s Roc Nation has been advising on the selection of artists for the Super Bowl performances since 2019.
Creative Direction for Pulitzer Kenny’s halftime performance will be provided by pgLang, the creative company founded by Kendrick and longtime collaborator and filmmaker Dave Free.
Kendrick previously performed at the 2022 Super Bowl Halftime Show featuring Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and 50 Cent.
The 2025 Apple Music Super Bowl LIX Halftime Show will air live on Fox on Feb. 9, 2025