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How Top Dawg Entertainment Became The Current Most Powerful Label In Hip-Hop

How Top Dawg Entertainment Became The Current Most Powerful Label In Hip-Hop

Independent record labels have been the lifeblood of hip-hop over the last five decades, and no other rap label is currently pushing the line like Top Dawg Entertainment.

Source: XXLMag

Established in 2004 by California native Anthony “Top Dawg” Tiffith, the imprint started with humble beginnings but quickly found its footing in the Los Angeles rap scene. Throughout the aughts, TDE signed rising talent like Jay Rock (2005), Kendrick Lamar (2005), Ab-Soul (2007) and ScHoolboy Q (2009). Each of the rappers’ debut albums saw modest success, but in 2012, the label scored its first top 10 Billboard 200 album when Kendrick Lamar’s good kid, m.A.A.d city debuted at No. 2. Then, in 2013, the label stepped into the R&B realm by scooping up then little-known R&B star SZA.

The label’s eye for talent has turned into a track record for success. In total, TDE has put out seven No .1 albums and a total of 17 top-20 projects. While Kendrick Lamar parted ways with the label in 2022, he turned into an international superstar under the tutelage of TDE and still has a close bond with his former labelmates and the executive team.

More recently, TDE’s successes have been playing out on major stages. K-Dot recently won five Grammy Awards and performed a record-breaking set at the 2025 Super Bowl with SZA in February. And there’s the whole matter of vanquishing hip-hop’s golden child, Drake, in 2024.

This past February, former XXL Freshman Doechii, who signed to TDE in 2022, won Best Rap Album at the 2025 Grammy Awards. Her star continues to rise, as she also earned Outstanding New Artist at the 2025 NAACP Image Awards, recently performed alongside Ms. Lauryn Hill and was honored as the Billboard Woman of the Year for 2025.

SZA has become a force to be reckoned with. Her triple-platinum sophomore album, SOS, debuted at No. 1 in 2022. The album recently tied Michael Jackson’s Thriller as the longest-running top 10 album by a Black artist in the history of the Billboard 200 chart.

She also costars alongside KeKe Palmer in the new film One of Them Days, which opened at No. 1 at the box office this year, raking in over 11 million in its opening week. SZA and Kendrick will also be embarking on the Grand National Tour later this year.

 

Read More: How TDE Became the Current Most Powerful Label in Hip-Hop | https://www.xxlmag.com/top-dawg-entertainment-most-powerful-label-hip-hop/?utm_source=tsmclip&utm_medium=referral

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The 2025 Grammy Awards Remix Sale

the 2025 grammy awards remix sale

All Remixes by the Music Artists that were Nominated or Won an Award at the 2025 Grammys are on Sale.

Sale price is 50% OFF or just $0.50 each. Sale ends on 02/07/2025.

Lists of Artists:

Beyonce
Kendrick Lamar
Sabrina Carpenter
Charli XCX
Billie Eilish
Chappell Roan
Taylor Swift
Shaboozey
Lady Gaga
Bruno Mars
Post Malone
Doechii
RAYE
Teddy Swims
Ariana Grande
Brandy
Monica
Disclosure
Fred Again
Baby Keem
Madison Beer
Troye Sivan
David Guetta
Mark Ronson
The Beatles
Green Day
Pearl Jam
The Black Keys
Metallica
The Black Crowes
The Rolling Stones

Jhene Aiko
Chris Brown
Coco Jones
Muni Long
SZA
Kehlani
Tems
Anderson Paak
Usher
Cardi B
Eminem
Common
Pete Rock
Future
Metro Boomin
Latto
Kanye West / Ye
Ty Dolla Sign
GloRilla
J Cole
Jelly Roll
Chris Stapleton
Dan + Shay
Anitta
Luis Fonsi
Shakira
Kali Uchis
Bad Bunny
J Balvin
Sheila E
John Legend
A$AP Rocky