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Bad Bunny Gets People Dancing in Super Bowl Halftime Show Trailer

The Puerto Rican superstar and Apple Music shared an intimate preview for his upcoming set during the big game on Feb. 8.

Source: HollywoodReporter

When Bad Bunny takes the stage for the 2026 Super Bowl Halftime Show, the superstar musician will be performing for a packed Levi’s Stadium in Santa Clara, California, not to mention what will likely be millions of viewers at home.

But in the trailer for his performance, which Apple Music released Friday, he’s dancing one-on-one.

In the preview, filmed entirely in Puerto Rico, as Bad Bunny starts dancing under the Flamboyant tree, a symbol of the island’s pride and identity, he’s joined one by one by people of different ethnicities, ages and genders. After these intimate dances, the camera fades out to show Bad Bunny surrounded by everyone he shared a dance with.

Apple Music, which presents the halftime show in partnership with the NFL and Roc Nation, said of the trailer, “The film serves as an open invitation, welcoming the entire world — no matter who you are or where you are from — to join Bad Bunny for his monumental Super Bowl Halftime performance and get excited for the rhythm, unity and cultural richness that only Bad Bunny can bring to the global stage.”

The NFL announced Bad Bunny as the Super Bowl Halftime Show headliner in September. Though he’s a three-time Grammy winner who’s sold millions of albums, his selection received conservative backlash from President Trump, along with members of his administration and House Speaker Mike Johnson.

Trump called the selection “absolutely ridiculous” and said he’d “never heard of” the performer. His comments came after Homeland Security Secretary Kristi Noem and Trump adviser Corey Lewandowski said ICE would be in attendance at the big game.

Rihanna’s Songs See 140% Increase In Streams Following Super Bowl LVII

RiRi will likely have a few of her classics return to the Billboard charts.

Source: AllHipHop

The Apple Music Super Bowl LVII Halftime Show featured Rihanna running through some of the biggest hits of her career. After watching the superstar perform on February 12, many viewers also streamed her music on DSPs.

Billboard reports the streaming numbers for songs from Rihanna’s catalog experienced a 140% hike in the U.S. following Sunday’s performance. The two-day total jumped from 25.8 million streams to 62.2 million streams between February 10-11 and February 12-13.

In addition, the Barbadian R&B/Pop singer sold 42,000 downloads on February 12 and February 13. That amounts to a 473% increase from the 7,500 downloads on February 10 and February 11.

Rihanna did exceptionally well on Apple Music since Super Bowl LVII. Sunday was the Roc Nation artist’s all-time biggest streaming day on the platform. Her concurrent worldwide Apple Music listeners total jumped 331%.

Over on Spotify, nine Rihanna singles climbed into the Top 20 of the streamer’s Daily Top Songs USA chart dated February 13. That same day saw “Umbrella” featuring Jay-Z climb 66 spots to #15 on Spotify’s Daily Top Songs Global chart.

The NFL’s full Apple Music Super Bowl LVII Halftime Show video on YouTube collected 51 million views in three days. Rihanna’s mid-game set included “B#### Better Have My Money,” “Work,” “Umbrella,” “Diamonds,” and other records from her discography.

According to projections by HitsDailyDouble, two albums by Rihanna will return to the Billboard 200’s Top 20 on next week’s chart. 2016’s Anti is on pace to jump back to #13. Good Girl Gone Bad from 2007 will likely rise to #17.

More information: https://allhiphop.com/news/rihannas-songs-see-140-increase-in-streams-following-super-bowl-lvii/